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Charles Kraus

Historian

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Tag: Coca-Cola in China

Coca-Cola in Chinese History
Publications

Coca-Cola in Chinese History

Now online with Diplomatic History, my latest article: “More than Just a Soft Drink: Coca-Cola and China’s Early Reform and Opening.” Continue reading Coca-Cola in Chinese History

Coca-Cola in China
Research

Coca-Cola in China

I am giving a conference paper next week at the 2016 SHAFR Annual Meeting on Coca-Cola’s fitful return to China in the late 1970s and early 1980s. Continue reading Coca-Cola in China

This Coke’s Not for You
Research

This Coke’s Not for You

A failed effort to bring Coke to Shanghai frustrated Coca-Cola’s plans for growth in China, and also demonstrated the limits of China’s reform and opening in 1981. Continue reading This Coke’s Not for You

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